Research

Research underpins our approach to every project. We get under the skin of communities and identify what they, and the politicians that represent them, like and don’t like. This informs every strategy we develop.

We have also developed a number of specific research tools to support development proposals:

The Dialogue Audit uses a unique algorithm to measure what different audiences think and feel about the same issues. This is an invaluable tool in creating targeted and cost-effective communications strategies that concentrate resources on the messages that need them most.